The Short Answer Start with ends, work backward to means. What do we want? How will we recognize it? What will it take to get there? Be clear and disciplined about language. Use plain language, not exclusionary jargon. Keep accountability for populations separate from accountability for programs and agencies. Results … Read More
1.2 How is this different from all the other approaches we’ve seen over the years? Why is this not just the latest fad?
The Short Answer 1. Maybe this is just another fad. How well it is done will determine that. 2. But the results themselves (conditions of well-being for children, adults, families and communities) are here to stay. Results like “all children healthy and ready for school” will still be important in 100 years. … Read More
1.3 How do we get people to care about this work?
The Short Answer 1. Appeal to their sense of right and wrong. 2. Appeal to their self interest. Full Answer (1) Appeal to their sense of right and wrong: Improving the well-being of children and families is the right thing to do. Doing it in a disciplined way is the … Read More